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Contributing editor Paul Friederichsen talks about how businesses can achieve a higher level of success by building a brand through advertising, engagement with consumers, and understanding the strengths and weaknesses of competitors in the market.
Contributing editor Michael Martin, president of the National Wood Flooring Association, takes a look at wood flooring options that can be used in commercial environments and elements that companies should consider before picking out a new floor.
Contributing editor Sandy Smith discusses the dramatically changing workplace landscape in America and how progressive businesses and their leaders are adapting and adjusting their cultures to match the current expectations of those who work there.
Contributing editor Lew Migliore talks about flooring failures that can arise due to poor installation or quality control issues during the manufacturing process and what consumers should be on the lookout for when considering luxury vinyl products.
Executive editor Darius Helm and editor Beth Miller talk with flooring retailers who seem optimistic the year will end strong despite a sluggish start on the residential remodel end, and also offer highlights from dealers, home centers and chains.
Editor Jessica Chevalier examines the booming hospitality industry and how hotels across the country are changing their look and feel by examining the behaviors and preferences of their guests and picking flooring that meets their ever-changing needs.
Editor Beth Miller talks with six marketing experts from the industry’s top residential manufacturers about strategies around brand development, new tools of the trade and the role the Internet is playing in decision-making around advertising today.
Publisher Kemp Harr returns from Italy to discuss this year’s tile show, which took place in September amid record-setting attendance, the big trends that were on display and how tile is fighting back against LVT in the flooring market, here and abroad.
Publisher Kemp Harr talks about optimism in the housing market and the fourth quarter outlook, revisits his time at the FEI Group’s annual meeting and how attitude can lead to success, and what California’s new AB729 law means for carpet recycling.
Angela Hinton, senior designer at Kay Green Design, discusses the clubhouse design at Drake Midtown apartments in Lake Mary, Florida, and how Ceramic Technics’ wood-look porcelain tile and carpet tiles from Shaw helped make the space feel like home.