Breaking Flooring News

  • Housing Starts Down 5.2% in September

    Washington, DC, October 20, 2026—Privately-owned housing starts in September were at a seasonally adjusted annual rate of 1,221,000, 5.2% below the revised August estimate of 1,288,000 and 7.4% below the September 2025 rate of 1,319,000. 
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Industry News

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  • Pending Home Sales Declined 7.3% in September
  • Gerflor North America Forms Licensee Partnership with Nike Grind
  • Rental Demand Rises as Homeownership Becomes Financially Challenging
  • WIFI Opens Nomination Period for 2027 Women of Distinction Awards
  • Portobello Management Team Completes Leadership Development Program

Floor Focus Articles

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  • Carpet Tile Update: Carpet tile is thriving due to its many benefits – August 2026
  • Dealer Software Evolution: How today’s software is helping flooring retailers protect profit and deliver a better customer experience – August 2026
  • Laminate Report 2026: The retooled laminated category is consolidating around a niche in the residential remodel market – August 2026
  • Focus on Leadership: Scott Browne explains what drives his passion to win at Macco’s – August 2026
  • Katie Genovese Discusses Highlights of Upcoming BDNY Show in New York
    October 20, 2026—Katie Genovese, Sr. marketing director with Forge (formerly Emerald Expositions),
  • Josh McGrane Discusses Launch Event for Predator and New Carbon Chrono Core Technology
    October 19, 2026—Josh McGrane, managing partner with True Touch, and Kemp Harr
  • Jeff Meadows Discusses Retail Market Conditions
    October 16, 2026—Jeff Meadows, president of Mohawk’s residential business, and Kemp Harr
  • Scott Rozmus Discusses AHF Products’ Decision to Double Down with Distributors with the Armstrong Brand
    October 14, 2026—Scott Rozmus, CEO with Florstar Sales, and Kemp Harr discuss

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