Floor Focus Magazine

Visual, Insightful, Trusted Resource

Recent Floor Focus Magazine feature articles in chronological order with a 60 day delay. Use the search bar at the top to find specific articles or content. To subscribe or order back issues online, use the Subscribe link under the Floor Focus tab in the menu bar. Contact us if you need information on reprints.

A&D: Working with contract dealers – December 2024

A&D: Working with contract dealers – December 2024

Editor Jessica Chevalier talks with four A&D experts—Becky Nichols, Rebecca Sarkosi, Rocoo Petitto and Ashley Brewer—to gain an understanding of how they see the commercial flooring contractor as a partner in their work.

Brand Focus: Karastan – December 2024

Brand Focus: Karastan – December 2024

Editor Darius Helm delves into the history of the flooring industry’s oldest and most storied high-end brand, Karastan, from its inception in 1926 to its current strategy and focus, and how it remains relevant.

Best Practices: USA Flooring – December 2024

Best Practices: USA Flooring – December 2024

Editor Jessica Chevalier profiles North Carolina-based USA Flooring and speaks with its leadership—president Kris Lloyd and general manager Fred Black—about how this five-location flooring retail business innovatively approaches problem-solving.