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Brand failures, from Cracker Barrel to New Coke, Shaw’s retail experiment and Lumber Liquidators, show why flooring and retail brands must align strategy with customer identity. Strong branding succeeds only when empathy guides change.
Instagram’s newest update lets flooring dealers surface posts in Google and AI search. To boost visibility, optimize captions, alt text and hashtags, use Reels and real-life visuals, and treat Instagram as a search tool-not just a social feed.
Private equity’s push into commercial flooring has brought turnover and stalled performance, but independently owned contractors remain strong. With industry knowledge and “fortress balance sheets,” local flooring dealers can outmaneuver PE-backed roll-ups.
With experience spanning textiles, manufacturing and design education, Sarah Templin is advancing Gensler’s sustainability standards-shaping how carpet, resilient and other flooring products are evaluated for carbon, health and transparency.
A Pasadena pool house becomes a whimsical retreat where Mission Tile West cement tile floors, layered natural stone and refined maximalism come together to create a cinematic, family-friendly space full of elegance and imagination.
With tariffs, housing affordability and interest rates reshaping demand, resilient remains flooring’s largest category. Retailers navigate SPC vs. WPC shifts, sourcing changes, and how to sell value, performance and design in a cautious market.
Top 250 Design Survey 2025 shows healthcare and K-12 driving activity as corporate work remains uneven. Designers are prioritizing performance, reliable supply, and sustainable, healthy materials—while embracing authentic, nature-inspired aesthetics.
Will the late-September Fed rate cut unlock flooring demand heading into 2026? Publisher Kemp Harr examines housing fundamentals, consumer sentiment, and why strategic course corrections and strong leadership will matter more than ever in the months ahead.
Acute care flooring directly impacts patient outcomes and caregiver wellbeing. This report details specs for infection control, cleanability, acoustics and durability—rubber, linoleum, PVC-free resilient and sheet vinyl—plus design cues for wayfinding and stress reduction.
The flooring distribution sector is shifting as consolidation, tariffs and changing customer expectations reshape the role distributors play. Editor Darius Helm explores how leading firms are adapting through service, sourcing and strategic value.