Floor Focus Magazine

Visual, Insightful, Trusted Resource

Recent Floor Focus Magazine feature articles in chronological order with a 60 day delay. Use the search bar at the top to find specific articles or content. To subscribe or order back issues online, use the Subscribe link under the Floor Focus tab in the menu bar. Contact us if you need information on reprints.

Greenbuild 2009 - December 2009

Greenbuild 2009 - December 2009

Publisher Kemp Harr and editor Darius Helm report on this year's Greenbuild show, held in Phoenix, Arizona. The report includes extensive highlights from the flooring exhibitors at the show.

Making Money with Area Rugs - December 2009

Making Money with Area Rugs - December 2009

Editor Brian Hamilton takes a look at the area rug business and some of the challenges inherent in selling rugs, and how retailers are addressing those issues and making money from area rugs.

Riding the Recovery Wave - December 2009

Riding the Recovery Wave - December 2009

Jim Dion, a well known retail consultant, talks about how to organize your business to take advantage of the coming recovery, with a special focus on how to put together the best sales team for today's market.

Industry Panel on the Builder Market - Dec 2009

Industry Panel on the Builder Market - Dec 2009

Flooring contractors from both the single-family and multi-family markets weigh in on a range of flooring issues. Topics include the state of the markets, shifts in preferences, sourcing, diversification, the recession's impact and going green.

Strategic Exchange - December 2009

Strategic Exchange - December 2009

Publisher Kemp Harr discusses whether the economy is on the road to recovery, social media as a marketing tool, and Starnet's fall meeting in Washington, D.C., as well as an update on green homes.

Designer Forum - December 2009

Designer Forum - December 2009

Emanuela Frattini Magnusson, founder and principal of EFM Design, writes about the range of functional requirements, including aesthetic demands, that impact what type of flooring gets specified.

Best Practices - December 2009

Best Practices - December 2009

Sam Roberts of Houston based Roberts Carpet and Fine Floors, says that its expert installation program and its focus on advertising are two of the key elements that are helping it gain share in this economy.

People Power - December 2009

People Power - December 2009

Scott Humphrey of Shaw Industries comes up with a list of things to quit in 2010--behaviors, thought processes, strategies--in order to lead a more productive life.

Focus 100 Retail - November 2009

Focus 100 Retail - November 2009

This annual survey lists the top 100 flooring retailers, tells how the industry has been affected by the economy, and describes how many of the top 100 weathered the storm.

Channel Wars - November 2009

Channel Wars - November 2009

Santo Torcivia of Market Insights/Torcivia looks at how home centers are stealing marketshare from independent flooring stores, and how the small guys can compete.