Engineered Floors, LLC

Engineered Floors®, LLC is a privately held carpet producer founded by Robert E. Shaw in 2009. The company produces PureColor® solution-dyed polyester and nylon fiber carpets under the brands Dream Weaver® for residential replacement, DWellings® for new home construction, Engineered Floors® Multifamily, and Pentz® Commercial Flooring Solutions for Main Street. In 2016, J+J Flooring Group joined Engineered Floors for the commercial specified market.

Engineered Floors Acquires Dream Weaver

Dalton, GA, Dec. 12, 2011 -- Engineered Floors said it has completed acquisition of Dream Weaver Carpet Industries, Inc. of Chatsworth, Georgia.Engineered Floors produces and markets carpets primarily...
http://www.floordaily.net/floorfocus/engineered-floors-acquires-dream-weaver

Manufacturing Technology - Aug/Sep 2013

By Jessica Chevalier   Often, we pull back the curtain to see how the newest flooring designs are being created—considering how carpet tile is designed and constructed, how hardwood is ...
http://www.floordaily.net/floorfocus/manufacturing-technology--augsep-2013

LVT, Mannington's centennial, J+J and Engineered Floors: Strategic Exchange - Jan 2016

By Kemp Harr This is going to be an interesting year for the LVT business. Santo Torcivia at Market Insights estimates that $451 million has been invested in U.S. based LVT production in the last f...
http://www.floordaily.net/floorfocus/lvt-manningtons-centennial-jj-and-engineere...

Q&A: Engineered Floors' James Lesslie discusses incorporating the assets of Beaulieu - Jan 2018

Interview by Kemp Harr In November 2017, Engineered Floors finalized the asset purchase of Beaulieu America, a firm started in 1978 by Carl and Mieke Bouckaert and owned by the Bouckaert family, fina...
http://www.floordaily.net/floorfocus/qa-engineered-floors-james-lesslie-discusse...

Engineered Floors, Dream Weaver Raising Prices

Dalton, GA, Feb. 17, 2012 -- Customers of Engineered Floors, as well as its Dream Weaver brand, will see a price increase next month.Engineered Floors, which sells primarily to the multi-family housin...
http://www.floordaily.net/floorfocus/engineered-floors-dream-weaver-raising-pric...

Engineered Floors' James Lesslie: Focus on Leadership - Jan 2016

Interview by Kemp Harr Assistant to the chairman at Engineered Floors, James Lesslie grew up in Greenville, South Carolina, the son of an Internal Revenue Service manager and a teacher. After earni...
http://www.floordaily.net/floorfocus/engineered-floors-james-lesslie-focus-on-le...

Engineered Floors & J+J Industries Merge

Dalton, GA, December 18, 2015—Engineered Floors, LLC has announced its merger with J+J Industries, Inc. Engineered Floors and J+J are family-owned businesses with similar values of commitme...
http://www.floordaily.net/floorfocus/engineered-floors--jj-industries-merge

Carpet Fiber Update - March 2013

  By Darius Helm   Among the many important developments in the carpet face fiber industry, none is more significant than the unrelenting march of polyester fiber through the residential ...
http://www.floordaily.net/floorfocus/carpet-fiber-update--march-2013

Kersey Chosen as Brand Manager of Engineered Floors' Pentz Division

Dalton, GA, July 21, 2016—Floor covering executive Brandon Kersey was recently chosen by Engineered Floors to be brand manager for its new main street flooring division Pentz Commercial Floor...
http://www.floordaily.net/floorfocus/kersey-chosen-as-brand-manager-of-engineere...

Carpet Tile Update: Carpet tile's activity in the global market - Feb 2016

By Jessica Chevalier A growing category in the commercial market for decades, carpet tile has found favor with the architecture and design community due to its willingness to evolve, its style-forw...
http://www.floordaily.net/floorfocus/carpet-tile-update-carpet-tiles-activity-in...

Engineered Floors to Exhibit at Domotex USA

Chicago, IL, May 31, 2018-Hannover Fairs USA, the organizer of Domotex USA, has announced that Dalton, Georgia-based Engineered Floors will exhibit its Dream Weaver brand and new Engineered Floors Har...
http://www.floordaily.net/floorfocus/engineered-floors-to-exhibit-at-domotex-usa

Dream Weaver To Roll Out Industry First at Show

Dalton, GA, Jan. 14, 2013 -- Dream Weaver Carpet will unveil the industry's first solution dyed PET soft carpet product at Surfaces later this month, the company said.Called PureSoft Cashmere carpet, ...
http://www.floordaily.net/floorfocus/dream-weaver-to-roll-out-industry-first-at-...

Surfaces 2018 Review: At this year's show, branding and marketing shared center stage - Mar 2018

By Darius Helm, Beth Miller and Anne Harr This year’s show, held in Las Vegas from January 30 to February 1, was busy, colorful and enthusiastic. Attendee traffic was strong, exhibitor booking...
http://www.floordaily.net/floorfocus/surfaces-2018-review-at-this-years-show-bra...

Engineered Floors Focuses on PET Carpet

Dalton, GA, Dec. 12, 2011 -- Engineered Floors has been a success story in the last two years despite a severe downturn in the carpet industry in general.The firm, founded by Bob Shaw, former CEO and ...
http://www.floordaily.net/floorfocus/engineered-floors-focuses-on-pet-carpet

EF & Mohawk Announce Price Increase on Residential Carpet

Dalton, GA and Calhoun, GA, June 29, 2018-Engineered Floors and Mohawk have announced price increases on residential carpet. Engineered Floors is increasing pricing from 5% to 7% on its Dream Weaver,...
http://www.floordaily.net/floorfocus/engineered-floors-announces-price-increase-...

EF, Mohawk & Shaw Announce Soft Surface Price Increases

Chattanooga, TN, March 20, 2018-Engineered Floors, Mohawk and Shaw have all announced price increases on carpet products, citing rising costs in raw materials. Each price increase impacts orders place...
http://www.floordaily.net/floorfocus/ef-mohawk-shaw-announce-soft-surface-price-...

James Lesslie Discusses Engineered Floors/Dream Weavers' VariColor Product and Continued Expansion

January 26, 2016—Recorded in the Engineered Floors/Dream Weaver's space at Surfaces 2016, James Lesslie, assistant to the chairman at Engineered Floors, and Kemp Harr discuss this years' Surface...
http://www.floordaily.net/flooring-interviews/james-lesslie-discusses-engineered...

Surfaces Preview: A brief look at what's in store at this year's Surfaces show - Jan 2017

By Darius Helm The Surfaces show, held as part of The International Surface Event (TISE) at the Mandalay Bay Convention Center in Las Vegas from January 18 to 20, is the biggest residential flooring ...
http://www.floordaily.net/floorfocus/surfaces-preview-a-brief-look-at-whats-in-s...

Engineered Floors Announces Price Increase

Dalton, GA, April 17, 2017—Engineered Floors has announced a price increase on its Dream Weaver, Dwellings and Engineered Floors carpet brands due to raw material increases. The increase will b...
http://www.floordaily.net/floorfocus/engineered-floors-announces-price-increase

Engineered Floors Launches New Apex SDP Fiber Under Pentz Brand

Dalton, GA, July 12, 2017-Engineered Floors has announced the launch of its new commercial polyester fiber, Advanced Polyester Extrusion – Apex SDP. The fiber will be offered through its commerc...
http://www.floordaily.net/floorfocus/engineered-floors-launches-new-apex-sdp-fib...

Focus on Leadership - March 2012

Interview by Kemp Harr   Bob Shaw sold Shaw Industries to Berkshire Hathaway in early 2001 and stepped down as head of the company in 2005. Over the years, Shaw developed the reputation for ope...
http://www.floordaily.net/floorfocus/focus-on-leadership--march-2012

Engineered Floors Finalizing Plans for Carpet Tile Plant

Dalton, GA, August 5, 2015—Engineered Floors is finalizing the site selection process for a state-of-the-art carpet tile facility in northwest Georgia.  Plans for this facility will be ...
http://www.floordaily.net/floorfocus/engineered-floors-finalizing-plans-for-carp...

James Lesslie Discusses Dream Weaver's New Products, Unique Fit and Rapid Growth

February 14, 2013—James Lesslie, Assistant to the Chairman at Engineered Floors, and Kemp Harr, talk about Dream Weaver's latest product introductions—Pure Soft and Pure Color Plus—a...
http://www.floordaily.net/flooring-interviews/james-lesslie-discusses-dream-weav...

Engineered Floors Using Dye, Stain Technologies in Soft Nylon

Dalton, Ga., Jan. 16, 2015 – Dream Weaver Carpet and Engineered Floors say they are using technology they developed for coloring polyester fiber and applying it to soft nylon.The companies have ...
http://www.floordaily.net/floorfocus/engineered-floors-using-dye-stain-technolog...

Engineered Floors Plans Major Expansion

Dalton, GA, April 30, 2013 -- Engineered Floors may be planning a  new state-of-the-art carpet mill in Northwest Georgia soon, according to a Chattanooga Times-Free Press story.According to the s...
http://www.floordaily.net/floorfocus/engineered-floors-plans-major-expansion

Strategic Exchange: Leading industry groups offer networking opportunities - Nov 2017

By Kemp Harr The third week of October was a busy week, as three of the most influential groups in the flooring business held meetings. Starnet, the largest group of commercial flooring contractors, ...
http://www.floordaily.net/floorfocus/strategic-exchange-leading-industry-groups-...

Engineered Floors Plant to be Second Largest Building in Georgia

Dalton, GA, October 20, 2016—When Engineered Floors completes the expansion of a plant to two million square feet, it will have the second largest manufacturing facility in Georgia, reports the ...
http://www.floordaily.net/floorfocus/engineered-floors-plant-to-be-second-larges...

Engineered Floors Enters Mainstreet Carpet Business with New Pentz Brand

Dalton, GA, July 20, 2016—Engineered Floors has announced the launch of its new main street commercial division and brand named Pentz Commercial Flooring Solutions. Sample folders are being s...
http://www.floordaily.net/floorfocus/engineered-floors-enters-mainstreet-carpet-...

Engineered Floors Inks Agreement to Purchase Assets of Beaulieu

Dalton, GA, September 20, 2017-Engineered Floors reports that it has reached a letter of intent agreement in principle to buy “substantially all of the operating assets of Beaulieu Group, LLC.&r...
http://www.floordaily.net/floorfocus/engineered-floors-reaches-letter-of-intent-...

Surfaces Preview: A peek at what Surfaces 2018 has to offer - Jan 2018

By Beth Miller Surfaces, taking place January 30 to February 1, is the biggest residential flooring show in the western hemisphere and part of The International Surface Event (TISE) at the Mandalay ...
http://www.floordaily.net/floorfocus/surfaces-preview-a-peek-at-what-surfaces-20...