Engineered Floors, LLC

Engineered Floors®, LLC is a privately held carpet producer founded by Robert E. Shaw in 2009. The company produces PureColor® solution-dyed polyester and nylon fiber carpets under the brands Dream Weaver® for residential replacement, DWellings® for new home construction, Engineered Floors® Multifamily, and Pentz® Commercial Flooring Solutions for Main Street. In 2016, J+J Flooring Group joined Engineered Floors for the commercial specified market.

Engineered Floors Acquires Dream Weaver

Dalton, GA, Dec. 12, 2011 -- Engineered Floors said it has completed acquisition of Dream Weaver Carpet Industries, Inc. of Chatsworth, Georgia.Engineered Floors produces and markets carpets primarily...
http://www.floordaily.net/floorfocus/engineered-floors-acquires-dream-weaver

Winter Show Preview: A peek at the 2019 flooring products in two premier shows - Jan 2019

By Jessica York   This winter, there will be two national flooring shows, Surfaces and Domotex USA. Surfaces, part of The International Surfaces Event (TISE), will take place January 22 to th...
http://www.floordaily.net/floorfocus/winter-show-preview-a-peek-at-the-2019-floo...

LVT, Mannington's centennial, J+J and Engineered Floors: Strategic Exchange - Jan 2016

By Kemp Harr This is going to be an interesting year for the LVT business. Santo Torcivia at Market Insights estimates that $451 million has been invested in U.S. based LVT production in the last f...
http://www.floordaily.net/floorfocus/lvt-manningtons-centennial-jj-and-engineere...

Manufacturing Technology - Aug/Sep 2013

By Jessica Chevalier   Often, we pull back the curtain to see how the newest flooring designs are being created—considering how carpet tile is designed and constructed, how hardwood is ...
http://www.floordaily.net/floorfocus/manufacturing-technology--augsep-2013

Q&A: Engineered Floors' James Lesslie discusses incorporating the assets of Beaulieu - Jan 2018

Interview by Kemp Harr In November 2017, Engineered Floors finalized the asset purchase of Beaulieu America, a firm started in 1978 by Carl and Mieke Bouckaert and owned by the Bouckaert family, fina...
http://www.floordaily.net/floorfocus/qa-engineered-floors-james-lesslie-discusse...

Engineered Floors, Dream Weaver Raising Prices

Dalton, GA, Feb. 17, 2012 -- Customers of Engineered Floors, as well as its Dream Weaver brand, will see a price increase next month.Engineered Floors, which sells primarily to the multi-family housin...
http://www.floordaily.net/floorfocus/engineered-floors-dream-weaver-raising-pric...

Engineered Floors' James Lesslie: Focus on Leadership - Jan 2016

Interview by Kemp Harr Assistant to the chairman at Engineered Floors, James Lesslie grew up in Greenville, South Carolina, the son of an Internal Revenue Service manager and a teacher. After earni...
http://www.floordaily.net/floorfocus/engineered-floors-james-lesslie-focus-on-le...

Mohawk, Engineered Floors & Shaw Issue Price Increases

Chattanooga, TN, August 27, 2020-Mohawk, Engineered Floors and Shaw have announced price increases.  Mohawk will increase the price of residential carpet by 5%, with a minimum of $0.27 per squar...
http://www.floordaily.net/floorfocus/mohawk-engineered-floors-raise-prices-on-so...

Carpet Fiber Update - March 2013

  By Darius Helm   Among the many important developments in the carpet face fiber industry, none is more significant than the unrelenting march of polyester fiber through the residential ...
http://www.floordaily.net/floorfocus/carpet-fiber-update--march-2013

Engineered Floors & J+J Industries Merge

Dalton, GA, December 18, 2015—Engineered Floors, LLC has announced its merger with J+J Industries, Inc. Engineered Floors and J+J are family-owned businesses with similar values of commitme...
http://www.floordaily.net/floorfocus/engineered-floors--jj-industries-merge

Made in America: Amid tariffs and coronavirus, domestically produced flooring may gain preference. - April 2020

By Meg Scarbrough It’s no secret that China plays a dominant role in the world’s flooring manufacturing. The region currently accounts for billions in flooring imports into the U.S. each...
http://www.floordaily.net/floorfocus/made-in-america-amid-tariffs-and-coronaviru...

Kersey Chosen as Brand Manager of Engineered Floors' Pentz Division

Dalton, GA, July 21, 2016—Floor covering executive Brandon Kersey was recently chosen by Engineered Floors to be brand manager for its new main street flooring division Pentz Commercial Floor...
http://www.floordaily.net/floorfocus/kersey-chosen-as-brand-manager-of-engineere...

Mohawk, Shaw, Dixie & EF Announce Price Increases

Chattanooga, TN, February 26, 2021-Mohawk, Shaw, The Dixie Group and Engineered Floors have announced price increases. All attribute the increases to rising costs in raw materials, logistics and labor...
http://www.floordaily.net/floorfocus/mohawk-shaw-dixie-ef-announce-price-increas...

Carpet Tile Update: Carpet tile's activity in the global market - Feb 2016

By Jessica Chevalier A growing category in the commercial market for decades, carpet tile has found favor with the architecture and design community due to its willingness to evolve, its style-forw...
http://www.floordaily.net/floorfocus/carpet-tile-update-carpet-tiles-activity-in...

Engineered Floors to Exhibit at Domotex USA

Chicago, IL, May 31, 2018-Hannover Fairs USA, the organizer of Domotex USA, has announced that Dalton, Georgia-based Engineered Floors will exhibit its Dream Weaver brand and new Engineered Floors Har...
http://www.floordaily.net/floorfocus/engineered-floors-to-exhibit-at-domotex-usa

Engineered Floors Partnering with Roomvo for Visualizer Tech.

Dalton, GA, June 25, 2019-Engineered Floors and Roomvo have partnered together to provide flooring dealers with visualizer technology. Utilizing Roomvo's augmented reality technology, the partnership...
http://www.floordaily.net/floorfocus/engineered-floors-partnering-with-roomvo-fo...

Dream Weaver To Roll Out Industry First at Show

Dalton, GA, Jan. 14, 2013 -- Dream Weaver Carpet will unveil the industry's first solution dyed PET soft carpet product at Surfaces later this month, the company said.Called PureSoft Cashmere carpet, ...
http://www.floordaily.net/floorfocus/dream-weaver-to-roll-out-industry-first-at-...

Modular Carpet Report: Manufacturers continue to design and innovate despite challenges presented by the past year - Feb 2021

The commercial sector is seeing negative longer-term effects from the pandemic as offi ce employees continue to work from home, travel and hospitality businesses struggle, and consumers avoid retail ...
http://www.floordaily.net/floorfocus/modular-carpet-report-manufacturers-continu...

James Lesslie Discusses Engineered Floors/Dream Weavers' VariColor Product and Continued Expansion

January 26, 2016—Recorded in the Engineered Floors/Dream Weaver's space at Surfaces 2016, James Lesslie, assistant to the chairman at Engineered Floors, and Kemp Harr discuss this years' Surface...
http://www.floordaily.net/flooring-podcasts/james-lesslie-discusses-engineered-f...

Surfaces 2018 Review: At this year's show, branding and marketing shared center stage - Mar 2018

By Darius Helm, Beth Miller and Anne Harr This year’s show, held in Las Vegas from January 30 to February 1, was busy, colorful and enthusiastic. Attendee traffic was strong, exhibitor booking...
http://www.floordaily.net/floorfocus/surfaces-2018-review-at-this-years-show-bra...

EF, Mohawk & Shaw Announce Soft Surface Price Increases

Chattanooga, TN, March 20, 2018-Engineered Floors, Mohawk and Shaw have all announced price increases on carpet products, citing rising costs in raw materials. Each price increase impacts orders place...
http://www.floordaily.net/floorfocus/ef-mohawk-shaw-announce-soft-surface-price-...

Engineered Floors Announces Price Increase

Dalton, GA, April 17, 2017—Engineered Floors has announced a price increase on its Dream Weaver, Dwellings and Engineered Floors carpet brands due to raw material increases. The increase will b...
http://www.floordaily.net/floorfocus/engineered-floors-announces-price-increase

Engineered Floors Focuses on PET Carpet

Dalton, GA, Dec. 12, 2011 -- Engineered Floors has been a success story in the last two years despite a severe downturn in the carpet industry in general.The firm, founded by Bob Shaw, former CEO and ...
http://www.floordaily.net/floorfocus/engineered-floors-focuses-on-pet-carpet

EF & Mohawk Announce Price Increase on Residential Carpet

Dalton, GA and Calhoun, GA, June 29, 2018-Engineered Floors and Mohawk have announced price increases on residential carpet. Engineered Floors is increasing pricing from 5% to 7% on its Dream Weaver,...
http://www.floordaily.net/floorfocus/engineered-floors-announces-price-increase-...

Surfaces Preview: A brief look at what's in store at this year's Surfaces show - Jan 2017

By Darius Helm The Surfaces show, held as part of The International Surface Event (TISE) at the Mandalay Bay Convention Center in Las Vegas from January 18 to 20, is the biggest residential flooring ...
http://www.floordaily.net/floorfocus/surfaces-preview-a-brief-look-at-whats-in-s...

Engineered Floors Launches New Apex SDP Fiber Under Pentz Brand

Dalton, GA, July 12, 2017-Engineered Floors has announced the launch of its new commercial polyester fiber, Advanced Polyester Extrusion – Apex SDP. The fiber will be offered through its commerc...
http://www.floordaily.net/floorfocus/engineered-floors-launches-new-apex-sdp-fib...

Mohawk & Engineered Floors Announce Commercial Price Increases

Chattanooga, TN, July 16, 2021-Mohawk and Engineered Floors have announced price increases on select commercial products.  Mohawk will raise prices 4% to 8% on all commercial soft and hard surfa...
http://www.floordaily.net/floorfocus/mohawk-announces-commercial-price-increase

Engineered Floors Finalizes Purchase of Beaulieu Assets

Dalton, GA, November 9, 2017-Engineered Floors finalized the asset purchase of Beaulieu of America on November 4.   On the commercial side of the business, Engineered Floors plans to operat...
http://www.floordaily.net/floorfocus/engineered-floors-finalizes-purchase-of-bea...

TISE 2020 Review: Innovations in design and construction drew large crowds at this year’s national flooring expo - March 2020

By Darius Helm, Jessica Chevalier and Anne Harr Traffic was strong and the energy was high at The International Surface Event-comprising Surfaces, TileExpo and StonExpo/Marmomac-which was held from ...
http://www.floordaily.net/floorfocus/tise-2020-review-innovations-in-design-and-...

Engineered Floors Completes Fifth Expansion of SAM Plant

Dalton, GA, June 28, 2017-To continue to meet customer demand, Engineered Floors recently completed the fifth phase of expansion to SAM, the largest single-site carpet manufacturing plant in the world...
http://www.floordaily.net/floorfocus/engineered-floors-completes-fifth-expansion...