Flooring Interviews

WFCA, CEO, Chris Davis, Unveils WFCA.org – Part 2  (16:38)

WFCA, CEO, Chris Davis, Unveils WFCA.org – Part 2 (16:38)

September 13, 2006—Chris Davis CEO, World Floor Covering Association, in the second part of a four-part series discusses the association’s new consumer-oriented web site, WFCA.org. Davis discusses the dealer locator feature on the site, how it works and which retailers will be eligible to be listed. Davis talks about the options are available to WFCA members on the site; the Creating Your Space Elite dealer and the WFCA premium dealer. He discusses the premium options available to WFCA members including individual product catalogs, and pricing for the premium packages.


Related Topics:Creating Your Space