Trivers -- Competing with Empire & Lumber Liquidators – Part 1
September 12, 2004—Jon Trivers – Marketing Wit & Wisdom, in the first of a two-part series, looks back at the early days of StarNet and the approach the co-op took with their new-found competition -- Shaw, Interface and DuPont – drawing an analogy with today’s retailers and the competition they face. Trivers discusses retailers Empire Carpet and Lumber Liquidators, their approach to the marketplace and their strengths and weaknesses.
Related Topics:Lumber Liquidators, Shaw Industries Group, Inc., Starnet, Interface