Tom Jennings, The Philosophy of a Mid-to-High End Retailer
March 15, 2004—Tom Jennings, President Bud Jennings Carpet One, Lawrence, Kansas discusses this large, mid-to-high end retail operation and his marketing philosophy, which includes providing high-quality service and shifting the stores layout frequently. Jennings also discusses his competition, his emphasis on ceramic, his earlier-adapter stance with technology and his product mix.
Related Topics:Carpet One