Flooring Interviews

Roger Farabee Discusses Quick-Step and Laminate Market Overall at Surfaces 2009

Roger Farabee Discusses Quick-Step and Laminate Market Overall at Surfaces 2009

February 25, 2009—If you are curious about trends in the laminate market, don't miss this interview with Roger Farabee, Senior VP of Marketing for several of Mohawk's hardsurface brands. Not only does Roger discuss strategic moves that Quick-Step is doing to take marketshare but he also explains in detail where the laminate market is going. Two new products that Quick-Step is introducing this year are Allustra, a high gloss laminate, and Sculptique, a rustic soft-scraped product, both of which are value priced and Made in the U.S.


Related Topics:Mohawk Industries