Nia Evans Discusses Building Retail Store Traffic Using GE's Private Label Financing
October 20, 2011—Nia Evans, vice president of sales (flooring industry) for GE Capital, and Kemp Harr talk about private label financing for flooring retailers and how it can lead to greater sales. Listen to the interview to find out how private label financing can lead to higher average ticket sales and help increase close rates, among many other benefits. Also listen to find out why GE Capital has been able to increase its footprint in the flooring industry in recent years.