Nafco’s VP & GM on the Luxury Vinyl Market – Part 3
June 18, 2007—Pierre LeFort, Vice President & General Manager of the Residential Division of Nafco By Tarkett, in the final part of a three-part series discusses Nafco 50th anniversary and the events surrounding this milestone, the company’s founder Stanley Robbins and the innovation he brought to the industry and the company and the innovation Nafco has developed since. Lefort discusses some of the new products introduced by the company, the company’s approach to merchandising and acquiring floor space within retail locations. Lefort also discusses the wholesale distribution sector of the business and his expectations for the sector in the years to come.
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