Mark Falanga Looks Back at NeoCon East
October 3, 2005—Mark Falanga, Vice President, Merchandise Mart, on the final day of the NeoCon East in Baltimore, discusses the show its record attendance and exhibitor turn-out. Also discussed is the show’s focus on the governmental market and its partnership with GSA’s National Furniture Center. Falanga talks the successful promotional program leading up to the show and the events surrounding the show.