Flooring Interviews

Karen Mendelsohn Discusses Mohawk's Residential Product and Support Program for Retailers in 2018

Karen Mendelsohn Discusses Mohawk's Residential Product and Support Program for Retailers in 2018

January 4, 2018—Karen Mendelsohn, SVP of Marketing with Mohawk, and Kemp Harr discuss Mohawk's key product and service initiatives for retailers in 2018. Recorded at the first regional market in Atlanta, Karen takes us through the firm's four hero product initiatives—one of which includes the launch of RevWood and RevWood plus. Listen to the interview to hear Karen explain Mohawk's repositioning of laminate flooring as hardwood flooring.


Related Topics:Mohawk Industries