John Wells Discusses Interface's Creative Greenbuild Message
November 19, 2009—At Greenbuild 2009, Interface President John Wells tells Floordaily's Kemp Harr about his company's creative booth, featuring a giant elephant and how it helps communicate the message that "oil is the elephant in the room" in terms of product sustainability. Wells describes the firm's missionzero program and the company's goal of being complete off oil by 2020. He also talks about how the company is planning in a down economy.
Related Topics:Greenbuild International Conference and Expo, Interface