John Simonson, Webstream Dynamics, Assessing the Industry’s Internet Effectiveness -- Part 1
May 23, 2004—John Simonson, President, Webstream Dynamics, in the 1st part of a 2-part series discusses today’s Internet, offering a statistical view of how consumers use the Internet. Simonson also assesses the floor covering industry’s Internet sophistication level on both the B2B and B2C levels, evaluating how large and small retailers and buying groups use the web to interact with consumer and reviews some of the newest tools available to companies to improve Internet efficiency.