From NeoCon 2006, Mike Gallman, President & CEO , Blueridge (13:23)
June 21, 2006—From NeoCon 2006, Mike Gallman, President and CEO, Blueridge talks about the company and establishing the Blueridge brand in an increasingly competitive marketplace. Gallman discusses and the industry’s shift to fashion-driven products, the 26 products introduced by Blueridge at NeoCon, the company’s move to Antron Lumina and the new tufting technology acquired by the company that has permitted it to introduce very bold and dramatic patterns and textures. Also discussed is Neocon 2006 the show, this year’s attendees and how they shop. Gallman also discusses the industry’s recent price increases.