FloorExpo CEO Dave Gheesling on the Housing Market and the Builder Sector – Part 2 (11:59)
October 11, 2006—Dave Gheesling, CEO of FloorExpo, in the second part of a three-part series, talks about how prospective homebuyers have reacted to the declining housing market, the impact the housing downturn has had on the major housing markets of the U.S. and some of the specific factors that have affected various regions. Gheesling shares his outlook for a turnaround in the housing market and discusses the adjustments FloorExpo members and homebuilders have made to market conditions and their reactions to declining profit margins.