David Birnbrey on Location, Location, Location, Selecting a Retail Site (40:27)
December 25, 2006—David Birnbrey, President, The Shopping Center Group, in an archives presentation first aired in November, 2004, discussed the science of retail site selection, the prime features that large and small retailers should consider in selecting an ideal location and the latest technology available to assist in the process. Birnbrey talks also talks about the recently announced acquisition of Sears by Kmart and how the enclosed mall has fallen from favor and may be readying for a comeback.