Chris Davis from the World Floor Covering Association at Surfaces 2009
March 4, 2009—Recorded at Surfaces 2009, Chris Davis, President and CEO of the World Floor Covering Association, and Kemp Harr discuss the show traffic, the economy, benefits of membership in the WFCA, consumer outreach, the FCIF Foundation, the promotion around its 50th anniversary, and the new Gold Standard award. This year, the first winner of the Gold Standard award is Ike Gulessarian.