Flooring Interviews

Chris Davis & Mike Vogel Discuss wfca.org and Creating Your Space – Part 2  (17:18)

Chris Davis & Mike Vogel Discuss wfca.org and Creating Your Space – Part 2 (17:18)

October 15, 2006—Chris Davis, CEO, World Floor Covering Association (WFCA) and Mike Vogel, President & CEO, Bridgeway Media Group and Creating Your Space, in the second part of a five-part series talk about wfca.org, the association’s new consumer-oriented web site. In this segment Davis and Vogel discuss the site’s spokesperson Rebecca Cole of the Discovery Channel’s, Surprise By Design, how consumers would typically progress through the site, the WFCA’s code of conduct, a requirement for membership in the association, the site’s dealer locator and automatic inclusion in the locator for all association members.


Related Topics:Creating Your Space