Flooring Interviews

Bill Reid, EVP StoneXpress on Laura Ashley Stone and Ceramic  (14:04)

Bill Reid, EVP StoneXpress on Laura Ashley Stone and Ceramic (14:04)

April 19, 2006—Bill Reid, Executive Vice President, StoneXpress, in a conversation recorded at Coverings 2006, discusses the company its background in stone, growth in the category, which is greater than that of ceramic and the company’s Laura Ashley branded stone and ceramic. Reid talks about the company program, which is aimed at making it easy for retailers to get into stone, its good, better, best approach, its merchandising package and its distribution program, which includes floor covering distributors.


Related Topics:Coverings