Bart Levich, The Floor Club – Part 2 (13:26)
May 8, 2006—Bart Levich, President, The Floor Club, with locations in the Detroit area, in the second part of a three-part series, discusses the basic business proposition of a closed-showroom, wholesale operation that services designers, architects and other trade professionals and the margins of companies with business models of this type. Levich also discusses his product philosophy, the breath of product each location carries and his approach toward trading up, selling style and fashion and his approach to providing service.