Flooring Podcast

Floor Daily Flooring Professional Podcast
Marianne Cone, Director of Marketing, Solutia

Marianne Cone, Director of Marketing, Solutia

February 8, 2008—Marianne Cone discusses Solutia's "By The Foot" marketing campaign, their Wear-Dated Natural Nylon and pointed out some of the carpet styles featured in their Surfaces 2008 booth.

Chris Davis, President, WFCA

Chris Davis, President, WFCA

February 7, 2008—Chris Davis discusses the Surfaces 2008 show traffic, WFCA's website, a quick reminder of the benefits of membership and the strategy behind their consumer advertising campaign.

Gary Johnston, Director of the Stainmaster Brand at Invista

Gary Johnston, Director of the Stainmaster Brand at Invista

February 5, 2008—In this interview conducted at Surfaces 2008, Gary Johnston discusses Invista's new yarn system ("twice as soft as Tactesse"), the theme of their booth, the number of Stainmaster carpets introduced this year, and other interesting show information.

Ed Duncan, VP Marketing, Mannington

Ed Duncan, VP Marketing, Mannington

February 1, 2008—Ed Duncan talks about Mannington's new introductions and their product diversity as well as the quality of the show traffic at Surfaces 2008.

Beaulieu Rolls Out New Brand at Surfaces 2008

Beaulieu Rolls Out New Brand at Surfaces 2008

January 31, 2008—Patricia Flavin and Ralph Boe discuss their recent focus group results which led to the introduction of their new Bliss brand. This year Beaulieu has a new booth and a totally new look and several new products all of which are explained in this interview. (15 minutes)

Surfaces Director - Dana Teague

Surfaces Director - Dana Teague

January 29, 2008—Dana gives a preview for Surfaces 2008. In the interview she highlights the exciting new events scheduled for the show and gives a preview on what retailers should try to see. She also announces that hotel bookings are up for the show and that Surfaces will be moving to a new location in a few years.