Flooring Podcast

Floor Daily Flooring Professional Podcast
Manny Llerena, Mohawk's VP of Residential Marketing

Manny Llerena, Mohawk's VP of Residential Marketing

February 22, 2008—Conducted last week at Mohawk's annual ColorCenter Convention, in this interview, Manny Llerena gives an overview of the ColorCenter program, discusses the three phases of development over the last ten years, and where the program stands today. He also talks about his member's mood--given the current economy--and Mohawk's consumer advertising plans for 2008.

Creating Your Space, VP of Marketing, Kerry Davis

Creating Your Space, VP of Marketing, Kerry Davis

February 21, 2008—Kerry Davis explains their service of creating websites for flooring retailers. In partnership with the World Floor Covering Association, Creating Your Space offers WFCA members custom websites at discounted pricing that ranges from $1,000 to $7,500.

Dana Teague, Surfaces Expo Director

Dana Teague, Surfaces Expo Director

February 20, 2008—Taped on the second day of the 2008 Surfaces, Dana talks about the quality of the show traffic, changes made in this year's show and the schedule for next year. Dana also talks about the show's move to Mandalay Bay in 2011.

Ken Peden, COO, Kronotex/Formica

Ken Peden, COO, Kronotex/Formica

February 19, 2008—This year Formica is introducing 4 new products and 30 new colors. Ken Peden talks about the Formica brand strength and the breadth of the products with retail price points ranging from $1.49 to $4.99. Ken also mentions that while they are a European based company, 60% of their products are made in the U.S. in Barnwell, SC. Ken also talks about some recent gaps they've filled in their distribution which now provides them with complete national coverage.

Jack Mishkin, President of J-Mish

Jack Mishkin, President of J-Mish

February 18, 2008—Jack Mishkin, President of J-Mish, discusses his new Tusitex wool yarns that give his products an antique linen look with a stunning color tonal range. He also provides an overview of his new products for 2008--both the wool products sold under the J-Mish name and the high-end nylon products sold under the Princestreet Home brand. He also discusses a custom rug program that uses a combination of his standard running line products.

Wendy McIlquham, ArborCraft/Harris Wood, VP of Marketing

Wendy McIlquham, ArborCraft/Harris Wood, VP of Marketing

February 15, 2008—Wendy McIlquham discusses their recent change of ownership from Tarkett to New Stream Capital Investments. She provides background on the company and their Harris Wood brand, the relaxed porch theme of their Surfaces 2008 booth and their new products for 2008. Wendy is new with ArborCraft and comes to the flooring industry from the furniture industry.

Ellen Wren and Donna Sisson, two of Johnsonite's Solutions Development Consultants

Ellen Wren and Donna Sisson, two of Johnsonite's Solutions Development Consultants

February 14, 2008—Ellen Wren and Donna Sisson provide some background on Johnsonite's product line and their approach to the market. In addition they talk about the theme of their Surfaces 2008 booth, a few highlights of their latest products and a summary of their triple bottom line sustainability message. They also discuss why Johnsonite (which is now a division of Tarkett) has enjoyed 17 straight years of continuous growth.

Kennedy Frierson, President, Masland

Kennedy Frierson, President, Masland

February 12, 2008—Kennedy Frierson describes Masland as a design oriented soft floorcovering company which focused on the upper end of the market and continues to grow every year. He also talks about their new wool products and new styles featuring Invista's new Luxerell fiber.

Frank Douglas, VP of Business Development, Crossville

Frank Douglas, VP of Business Development, Crossville

February 11, 2008—Frank Douglas discusses Crossville's leading market position, their new Robert A.M. Stern collection called "The Building Blocks" and the secret behind their year over year growth. Frank also talks about their third party environmental certification.