Surfaces 2006 to Feature Live, How-To Education at

Dallas, TX, October 18, 2005--Floorcovering retailers can have the best prices and customer service, but if they’re not satisfying their customers with proper installation, their business will not succeed. Therefore it’s critical that retailers and installers understand proper installation techniques to avoid mistakes and the costly callbacks that follow. They can get that education for FREE at Surfaces 2006! At the Surfaces 2006 Installation Showcase, which is sponsored by Laticrete, retailers and installers will have an up-close opportunity to learn time-saving, quality-enhancing techniques from leading installation experts on carpet, tile, stone, resilient, hardwood, laminate, mixed media and more. The Installation Showcase sessions, which are free to all attendees, will be located on the show floor at the Sands Expo & Convention Center. Each of the seven hour-long sessions is designed to help floorcovering professionals prevent mistakes and increase productivity and profits in their stores. Here are the Installation Showcase titles and times for each session. For complete descriptions of the demonstrations, visit www.Surfaces.com. Wednesday, February 1 Hardwood Floors—A World of Color 11:00am - 12:00pm Presented By: Steve Marley, Cal Coast Hardwood Flooring The New Resilient 2:00pm - 3:00pm Presented By: Frank Wiggins, Forbo Thursday, February 2 Moistire & Self-Leveling Compounds for Concrete 10:00am - 11:00am Presented By: Peter Craig, Independent Contractor Installing Large-Format Ceramic Tiles 1:00pm - 2:00pm Presented By: Dave Gobis, Ceramic Tile Education Foundation Bordering On Carpet 3:30pm - 4:30pm Presented By: Jim Walker, International Certified Floorcovering Installers Association (CFI) Friday, February 3 Installing & Maintaining Natural Stone 10:00am - 11:00am Presented By: Bob Perry, Rich Crawford, Scott Conwell, International Masonry Institute Recoating Pre-Finished Hardwood Floors 1:00pm - 2:00pm Presented By: Steve Marley, Cal Coast Hardwood Flooring Laticrete is the Official Sponsor of the 2006 Installation Showcase. It is brought to you in conjunction with International Certified Floorcovering Installers Association (CFI), Floor Covering Installer and National Floor Trends magazines and the World Floor Covering Association (WFCA). Close to 40,000 floor covering professionals will be at Surfaces 2006 to see more than 1,000 exhibiting companies in 500,000 net square feet of exhibit space. The show will take place January 31 – February 3 at the Sands Expo & Convention Center, Las Vegas, Nevada USA. For details on all the events and features at the show or to register, visit www.Surfaces.com or call 800.547.3477 or 972.536.6400 if you have questions or need a brochure.