Lauzon Establishes New VP Positions

Papineauville, Quebec, May 18--Lauzon Holding made three major appointments and launched an ambitious strategic plan, demonstrating the company’s determination to sustain customer interest and maintain innovative leadership in the hardwood flooring industry. First, Lauzon is establishing three new, separate and distinct vice-presidencies to maximize and harmonize the opportunities of the Lauzon, Eterna and Dubo brands. Louis Morin was appointed Vice-President, Strategic and International Development. An experienced leader in Business Development, R&D, Sales & Marketing, Customer Service, Technical Service and Training, Morin brings with him years of experience in prefinished hardwood flooring in the North American market. Formerly with Boa-Franc/Mirage for 11 years, he will be responsible for the implementation of Lauzon’s vision to include accountability for strategic planning of the hardwood flooring arm, growth and development opportunities on international markets, prospecting and contract negotiation, and strategic acquisitions and alliances. Secondly, the Sales & Marketing Departments will operate as two distinct groups to expand product and service potential to benefit the company and customers alike. Also, René Dionne was appointed Vice-President, Marketing. Formerly Vice-President Marketing with Venmar Ventilation and Broan Nutone Canada since its acquisition by Nortek holding in 1996, Dionne was rewarded for the success and originality of his five-year integrated marketing approach based on innovative target products and markets also known to have impacted heavily and positively on the business. To further support its new structure, Robert Coveney was appointed Senior Vice-President, Sales. Previously Vice-President Sales & Marketing for Lauzon brands, Coveney will now oversee the Lauzon, Eterna and Dubo sales organization. He has a thorough knowledge of the North American market and strong technical and high-energy leadership skills. Ron Savoie will continue to serve as Vice-President Sales, responsible for the Eterna and Dubo brands. Finally, the current Sales and Customer Service structures will remain intact.