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Recent Floor Focus Magazine feature articles in chronological order with a 60 day delay. Use the search bar at the top to find specific articles or content. To subscribe or order back issues online, use the Subscribe link under the Floor Focus tab in the menu bar. Contact us if you need information on reprints.
Editor Jennifer Bardoner writes about how new flooring materials and constructions have impacted installation, and also takes a look at installation techniques, training strategies, substrate challenges and the impact of DIY-friendly products.
Several retailers from across the country weigh in on what sets their websites apart, including offering homeowners shop-at-home capabilities, visualizers, sample ordering, interior design services and much more.
Publisher Kemp Harr discusses the state of mortgage rates and prospects for improvement in the housing market, and also reports on soft January markets, along with financial analysis of year-end results of Floor & Décor and Interface.
Publisher Kemp Harr interviews Jonathan Cohen, CEO of the business founded by his father, covering his path through the business, the firm’s acquisitions, the decision to bring in private equity, expansion into hard surface and succession plans.
Guest columnist Linda Snyder discusses her design of Pasadena, California’s Le Meridien Arcadia, including how floorcoverings from Crossley Axminister, Expanko, Royal Thai, American Olean and The Dixie Group helped complete the design vision.
Editor Jessica Chevalier profiles South Carolina-based Floor Boys SC, which was founded by Brian Peed 12 years ago, including the range of services offered at its four locations, team building, successful strategies and how it approaches advertising.
Contributing editor Paul Friederichsen discusses the importance of marketing plans and strategies, and he offers a comprehensive primer on how to develop a successful marketing plan, including goals, tactics and a six-point checklist.
Contributing editor Irene Williams offers insights into the value of email marketing, new sending requirements and a range of email tactics, including graphics, timing, segmentation, personalization and automation.
Contributing editor John Forbes, director of manufacturer services for the National Wood Flooring Association takes a close look at hardwood refinishing, including which veneer types and thicknesses can be refinished and the value of the service.
Shaw Contract’s Reesie Duncan, Royce Epstein and Stacey Gerbman from Mohawk Group, Arnavaz Barshan from Mohawk’s Durkan, Kelly Simcox from Interface, and Terry Marchetta from Mannington weigh in on 2024 design and color trends.