Shaw Floors Wins PR Award for HGTV HOME

Dalton, GA, July 31, 2012 –- Shaw Floors said it has received a 2012 Bronze Anvil Award of Commendation from the Public Relations Society of America.

The award recognizes tactical excellence in public relations programs and was presented to Shaw in the Media Relations – Non-Packaged Consumer Goods category, recognizing the firm for its launch of the HGTV HOME Flooring by Shaw collection in 2011.

Shaw’s multi-tiered PR campaign kicked off in March 2011 with a high-profile HGTV HOME media preview event in New York City co-hosted by Shaw, HGTV and another HGTV HOME partner, Sherwin-Williams.

Related Topics:Shaw Industries Group, Inc., Shaw Floors