Broadlume Acquires Retail Lead Management

Sarasota, FL, August 31, 2021--Broadlume Inc. has acquired Retail Lead Management (RLM), a flooring industry customer relationship management (CRM) platform. The purchase of RLM will allow Broadlume, a provider of technology to the flooring industry, to develop the first all-in-one platform of digital tools for flooring dealers.

Having acquired FloorForce, Creating Your Space, and FreeTail over a two-and-a-half year period, the purchase of RLM will provide Broadlume-which specializes in website creation, marketing, and visualization technology-with an in-house CRM platform. 

Jason Goldberg, CEO of RLM and America’s Floor Source, will join Broadlume as a strategic advisor.

Broadlume Inc. is a technology company based in Sarasota, Florida. Founded in 2015 by two ex-Googlers, Todd Saunders and Dan Pratt, Broadlume provides websites, advertising services and digital technology solutions for flooring dealers and manufacturers.

Pic, L to R: Todd Saunders (CEO), Dan Pratt (CRO), Sean Bave (COO), Dimitar Alexandrov (CPO), John Weller (CIO) and Jason Goldberg

Listen to today's interview with John Weller here.


Related Topics:Creating Your Space, Broadlume