Best Practices: Oshawa Carpet One - October 2022
Editor Jessica Chevalier profiles Oshawa, Ontario based Oshawa Carpet One, located 60 miles from downtown Toronto, including its development over the last 44 years, team building and customer service.
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Recent Floor Focus Magazine feature articles in chronological order with a 60 day delay. Use the search bar at the top to find specific articles or content. To subscribe or order back issues online, use the Subscribe link under the Floor Focus tab in the menu bar. Contact us if you need information on reprints.
Marketing Minute: The great marketing reset - October 2022
Contributing editor Paul Friederichsen discusses the need for floorcovering companies to market themselves as sustainable brands, covering consumer expectations, sustainable marketing, how reset brands work and how to do a sustainability reset.
Social Savvy: The role of social proof in marketing your business - October 2022
Contributing editor Irene Williams writes about social proof, offering a primer on how to apply it to digital and social media marketing, including a final tip from Socrates.
Successful Selling: Incorporating Generation Z into the workforce - October 2022
Contributing editor Sandy Smith discusses the generations in the workforce, with a range of data and insights about Gen Z, and also offers related workplace strategies, including several tips on the most effective ways of interviewing Gen Zers.
30 Years Helps Define The Path Forward: Is this a celebration, a milestone or a wakeup call? - Aug/Sept 2022
Publisher Kemp Harr takes a look back at the flooring industry, then discusses the key issues facing the industry now and in the future, and reminds readers that they all play a role in moving the industry in the right direction.
The Genesis Of Floor Focus: Notes from the founder of Floor Focus – Aug/Sept 2022
Frank O’Neill, who founded Floor Focus in 1992, writes about what drove him to create the magazine—“I felt the industry needed an objective source of information”—and notes that this focus on objectivity continues to be a cornerstone of Floor Focus.
Defining Moments In The Industry: Industry veterans and former leaders weigh in on critical occurrences and key developments in the flooring industry - Aug/Sept 2022
Words of wisdom from industry leaders and veterans, including Vance Bell, Dan Frierson, Ralph Boe, David Oakey, Keith Campbell, Pierre Thabet, Julian Saul, Jim Walker, Howard Brodsky, Piet Dossche, Harold Chapman, Donato Grosser.
Bob Shaw Weighs In: The industry’s most prominent leader offers his thoughts - Aug/Sept 2022
Bob Shaw, co-founder of Shaw Industries and founder of Engineered Floors, talks about the ascent of Engineered Floors, founded in 2010, and takes a look forward at the economy, younger generations and the future of LVT and carpet.
Three Decades Of Innovation: Developments in construction, design and chemistry have transformed the industry - Aug/Sept 2022
Piet Dossche on resilient flooring; John Rietveldt on locking systems; Frank Douglas on porcelain tile; Charles Monroe on tufting; Don Finkell on hardwood; David Oakey on carpet tile; Rich Pattinson on carpet fiber; and Roger Farabee on laminate.
Looking Ahead With Today’s Leaders: Current leaders offer their thoughts on the strengths, opportunities and future of the flooring business - Aug/Sept 2022
Editor Jessica Chevalier interviews key leaders: Harlan Stone, Eric Daliere, Tim Baucom, TM Nuckols, Paul De Cock, Russell Grizzle, Benjamin Bachman, John Rietveldt, Thomas Trissl, Carl Delia, John Wu, Raj Shah and Brian Carson.