Wear Dated Unveils Field Guide to Color

Kennesaw, GA, March 27, 2008—Wear Dated carpet fiber has launched its 2008 color folio called A Field Guide to Color.

“As we studied trends and selected colors for our 2008 forecast, we were drawn to the historical work of John J. Audubon,” said Ann Hurley, creative manager, color and product.

“We were inspired by his paintings and discovered how relevant the beautiful color combinations of Audubon’s birds were for our forecast as well as the way in which we apply color to interior spaces today.”

The Color Folio is a study of nature’s color palettes as illustrated by Audubon’s birds. The colors in the 2008 forecast are both conservative and complex: an influence of nature.

In addition to color relationships, the 2008 Color Folio will study the culture of color. “One color may have multiple associations depending on its use in a particular country and culture,” said Hurley. “For example, white is a symbol of purity and innocence in the United States, and of mourning in some African countries.” Hurley will examine cultural associations and their application in today’s diverse business environment.