US Floors Launches Consumer, Contract Websites

Dalton, GA, July 6, 2009--US Floors Inc. has launched new websites for its residential product lines (usfloorsllc.com) and its new USF Contract specified commercial line (usfcontract.com).

“The needs of the residential consumer vs the commercial interior designer and specifier are distinctly different, so developing separate sites for each brand was necessary in order to provide the information important to both the residential consumer and the commercial specifier,” said CEO Piet Dossche.

“Our residential site provides much more information about our company and our environmental mission. The product pictures are much larger than on our previous site and are accompanied by product specifications. It is much easier to navigate and find pdfs of technical documents such as installation and maintenance instructions and LEED documentation. The new room scene gallery provides inspiration and ideas for visitors who are actively looking for or want to learn more about cork, bamboo or distinctive hardwood floors.”

Regarding USF Contract, Dossche said, “Our commercial site is in its initial phase."