Study Reveals Shaw Training Increases Sales

Dalton, GA, May 11, 2007--A recent Six Sigma study by the Shaw Learning Academy demonstrated that training can literally pay off. The academy monitored past participants sales over a three year period from its most popular class, Floor Tech in Dalton, Ga. Studies revealed participant’s sales volume with Shaw increased by more than 20 percent after going through the program. Floor Tech, an intensive three-day seminar for flooring professionals, is the largest program offered by the Academy. Members hold class discussions, explore better business practices, improve product knowledge and tour mills. “I’ve been rather successful since going through Floor Tech in February,” said Ahnna Bradford of Heartland Granite and Flooring in Elizabethtown, Ky. “My knowledge of products has greatly increased and, as a result, I feel more confident on the sales floor-- you can see the proof in my sales since the class.” Brandon Moreau of Brazos Valley Carpet Outlet in College Station, Texas also felt more confident on the sales floor as a result of attending Floor Tech in November 2006. “Today’s customer is more educated than ever,” said Moreau. “Because of Floor Tech, my product knowledge has strengthened and I can carry on educated, comfortable conversations about flooring with consumers.” The Shaw Learning Academy started nearly 20 years ago as a sales training program and has since grown internally into eight Centers of Excellence with the mission to partner with internal and external clients to help achieve the objectives of the business by delivering world-class development opportunities and training services.“Shaw views professional development as an invaluable opportunity for our customers,” said Danny Crutchfield, Shaw’s director of corporate training and organizational development. “While we are pleased to see the increased sales numbers from Shaw customers, we are also challenged to make the training, and these results, even better.” Shaw Learning Academy offerings also include training modules via DVD in the dealer Performance and Profitability Kit and interactive learning activities such as EXPLORE: The Game of Flooring Industry Knowledge. For more information about the Shaw Learning Academy, to inquire about training services or to register for an upcoming seminar, please visit www.shawlearningacademy.com or call Shaw at 1-800-811-2404.

Related Topics:Shaw Industries Group, Inc.

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