Solutia Releases Color Forecast

Kennesaw, Ga., August 10, 2006--Solutia Inc., introduced its Ultron branded carpet fiber color forecast titled, “What is Blue?”. Not only does it present the forecast for 2007 colors, but it also places these colors into an historical context, examining how colors from past Solutia color forecasts have found their way into the world of design. In addition, it includes an inside look at the inspiration behind color forecasting. The end result is a unique perspective on the transition of particular color families over the past 15 years, and a look forward that is solidly grounded. “This forecast promises to be one of the best ever!” says Marianne Cone, director of marketing, carpet fibers. “We have a solid 15 year record of forecasting colors for the design community and the expertise of Ann Hurley, our manager of contract product design, carpet fibers. Ann is one of the renowned color experts in the industry, and she has helped guide our color forecasts since she joined Solutia four years ago. The 2007 “What is Blue?” color forecast represents a culmination of significant color knowledge and a thorough understanding of the influences on the forecasting process to deliver a valuable color perspective to the design community.” The colors included in the 2007 forecast are presented through the experience of music, fashion and flavor. “As we developed the 2007 color forecast, we tried to think beyond the color itself, to color experience,” says Hurley. “It was great fun to think of the experience certain colors called to mind!” For more information or to schedule an appointment to experience “What is Blue?”, contact Lisa McCoy at ltmcco@solutia.com.

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