SmartStrand Carpet Holds Up to Zoo Elephants

Dalton. GA, Nov. 2, 2010-- Mohawk's SmartStrand carpet once again stood up to a challenge posed by zoo animals, the company said.

The carpet was subjected to two weeks of wear by six African elephants at the Dallas Zoo.

Mohawk said that SmartStrand's unique molecular structure makes the carpet perform similar to a spring, making the fiber more resilient, crush resistant and durable.

"No extra steps were needed to restore the carpet to its original lift," said David Duncan, Mohawk's vice president of marketing.

Using only hot-water extraction and Mohawk FloorCare Essentials Carpet Stain Remover, the carpet came clean.