Shaw Launches Summer Consumer Media Tour

New York Dalton, GA, July 24, 2007-Shaw has embarked on a summer-long media tour to promote its products and environmental awareness. Emily Morrow, Shaw’s director of color, style and design, and John Bradshaw, Shaw’s environmental marketing manager, are making the presentations.

Morrow discusses Shaw’s design process, commitment to innovation and the importance of the consumer shopping experience

Bradshaw presents Epic hardwood and talks about Shaw’s Green Edge program.

Shaw plans to make consumer media tours an annual event.

“Shaw is committed to improving communications with the consumer media with the goal to deliver educated, ready-to-purchase consumers to Shaw dealers,” said Reggie Newton, Shaw’s vice president of residential marketing. “The consumer media tour is an invaluable opportunity to show editors our dedication and enthusiasm to Shaw’s stylish, quality products and eco-friendly practices. Shaw will be positioned as an industry leader in color, style, design and environmental-consciousness.”

Related Topics:Shaw Industries Group, Inc.