Oriental Rug Retailers Select PR Agency

New York, NY, Aug. 20, 2008 -- The Oriental Rug Retailers of America, Inc. (ORRA) has chosen the New York City-based consultancy Daniel Kennedy Communications Services for public relations and brand-identity marketing communications.

The Daniel Kennedy consultancy has wide-ranging national and international Public Relations expertise, including creating the 2006 name brand identity and PR launch of the now internationally recognized AfghanMark rug brand that certifies pay rates and working conditions for women who weave the carpets of Afghanistan.

The ORRA is a non-profit membership organization supporting Oriental rug retailers, wholesalers, importers and service-related companies.

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