NTCA Names Randy Crowder New Membership Director

Jackson, MS, March 4, 2024-The National Tile Contractors Association (NTCA) has announced the appointment of Randy Crowder as the new membership and five-star sales director. With nearly three decades of experience in the tile industry, Crowder brings a wealth of expertise and a proven track record of success to his role at NTCA.

Prior to joining NTCA, Crowder served in various roles within Dal-Tile for over 13 years, culminating in his position as the general sales manager of the mid-south region. His background in contractor and dealer sales, combined with his experience in distribution and manufacturing, uniquely positions him to drive growth and engagement within NTCA's membership. In his new role, Crowder will be based in the Nashville market, where he will collaborate closely with tile manufacturers and distributors to expand NTCA's membership in both the Contractor and Associate categories. His dedication to the tile industry and his passion for promoting the value of NTCA make him an invaluable addition to the team.

Crowder will work in tandem with Becky Serbin, who oversees the administration and accreditation process of the Five-Star Program, as well as assistant executive director Jim Olson and membership coordinator Tricia Moss on new membership recruitment and retention campaigns.

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