Toronto, Ontario, Canada, July 19, 2006--With 114 years of experience between them, it’s safe to say NRI Industries and Mer-Krete Systems have their metaphorical fingers on the pulse of their respective industries. It only makes sense that they join forces to market and distribute “QuietDown,” a new acoustic control system.
NRI Industries and Mer-Krete Systems announced they will be working together to launch a new line of acoustic control systems that plays on the companies two strengths. The system includes an engineered acoustic membrane that delivers high levels of acoustic performance with the highest bond strengths in the industry.
“This relationship represents the new efforts we’re making to build brand awareness in the United States,” stated Andy Pattenden of NRI Industries. “Mer-Krete Systems’ worldwide recognition will certainly help us to market and distribute the acoustic control system. We share a comparable customer base so it makes good business sense to partner.”
“We believe that the research and development which has gone into "Quiet Down" assures that it is one of the most effective acoustic control systems available to the tile industry today. As a leading manufacturer and supplier of high quality professional waterproofing and crack isolation membranes, the “Quiet Down” acoustic membrane is a natural addition and enhancement to Mer-Krete’s comprehensive line of underlayment products," said Tim McDonald, president of Mer-Krete Systems.
NRI Industries was founded in 1927 as the National Rubber Company. NRI currently employs 600 people in Toronto. NRI Industries is North America's largest fully integrated manufacturer of recycled rubber products. The company operates four facilities across the Greater Toronto Area, including a tire recycling plant, two manufacturing plants, and a warehousing facility. NRI is on the cutting edge of manufacturing technologies, with the capability to produce a wide variety of products for the industrial, building and automotive markets. www.nriindustries.com
An industry leader since 1971. Mer-Krete has successfully provided over one billion square feet of waterproofing for ceramic tile and stone installations worldwide, including some of the most technically demanding applications. www.merkrete.com
