Mannington Endorses Retail Lead Management Software

Columbus, OH, March 28, 2017—Mannington Mills recently endorsed Retail Lead Management, a new lead management software for retailers.

Mannington typically supplies its dealers with product information and marketing and merchandising support, but the company is now taking on a more consultative role and providing other tools to contribute to its dealers’ overall business success.

After Mannington was introduced to the Retail Lead Management software at the International Surfaces Event in January, the company realized the impact the system could have on flooring retailers’ businesses by increasing the efficiency of their sales teams and decided this month to endorse the software and include the product in its One Mannington dealer package at a discounted price.