Italy's Atlas Concorde Opens 2nd Tile Studio i

Bangalore, India, July 21, 2006--Atlas Concorde, world leader in ceramic tiles and Italy’s largest exporter of ceramic tiles, opened the second ‘Atlas Concorde Studio’ in India at Bangalore, according to the Deccan Herald today. The first Atlas Concorde Studio was opened in New Delhi in 2005. The Atlas Concorde display center, spread over 700 square meters, sets new standards not only for the presentation of ceramic floor and wall tiles, but is also destined to be the new benchmark for retailing across all industries. This studio is also the largest in South India in this product category. Explains Jason Russell, Atlas Concorde’s Overseas business strategist, “We had to create a space which communicates the core values of the Atlas Concorde brand, and demonstrates to the client the true worth of their investment in our products. Stepping into the luxurious Atlas Concorde display center feels more like stepping into a luxury hotel or an opulent villa. The message is clear: using a high quality product like Atlas Concorde turns an ordinary space into an extraordinary one.” An absolute lifestyle statement, Atlas Concorde’s vast array of floor and wall tiles defines all facets of quality, style and design. Atlas Concorde tiles in India are priced between Rs100 and Rs1000 per sq ft. All Atlas Concorde floor and wall tiles are styled to perfection and cater to the needs of the discerning customer. The first studio in Delhi has become a landmark in itself and he Atlas Concorde brand has emerged as a dominant player in the Indian market place. Although there are a handful of other European tile manufacturers present in the market today, none have reached the kinds of sales volumes of Atlas Concorde with over 40 per cent of the tile imports from Italy coming from Atlas Concorde. Atlas Concorde has become the most sought brand in this category and is the tile of preference for some of the most prominent architects and developers in India.