Invista Offers Lifetime Stainmaster Warranty

Kennesaw, GA, July 2, 2012 -- Invista said it is now offering a lifetime warranty on all Stainmaster carpets, covering all food and beverage stains, soiling, static-shock and stains caused by pet urine.

“Our customers told us that they’d expect that a trusted brand like Stainmaster carpet would offer a lifetime warranty, so we made it happen,” said Steve Griffith, Invista chief marketing officer.

New products and marketing support elements such as print ads and direct mail, are available.

In-store merchandising materials will be available for retailers in late July.