iFloor Hires E-Mail Marketing Firm Brightwave

Atlanta, GA, July 29, 2009--BrightWave has been selected by iFloor as its first email marketing partner and agency of record.

BrightWave will manage iFloor’s email marketing programs.

Additionally, BrightWave will create and launch an email newsletter highlighting benefits of iFloor's many products and develop a lead cycle program focusing on converting website prospects.

"With the new ownership at iFloor.com a new era begins for our company after 10 years in the eCommerce space. And with this important milestone we really wanted the right partner to help us communicate with the hundreds of thousands of customers we have served," said Jeff Lindsey, director of sales at iFloor.