IFC's Canopy Expands Partnership with FCEF

Dalton, GA, July 2, 2025-International Flooring Company (IFC), under its Canopy Floors brand, has announced the expansion of its partnership with the Floor Covering Education Foundation (FCEF) through the launch of a retailer match initiative aimed at addressing the critical installer shortage in the flooring industry.

Earlier this year, IFC committed to donating $0.01 per square foot on all Canopy branded products sold. These contributions help fund scholarships, training programs, and recruitment efforts to develop the next generation of skilled flooring installers.

As of July 1, IFC has taken its commitment a step further by launching a retailer match program, inviting Canopy retailers to contribute an additional $0.01 per square foot to match IFC’s existing donation. The initiative makes it easy for retailers to be a part of a sustainable solution to combat the industries’ installation labor shortage, with all matched funds going directly to FCEF.

The retailer match program launched with a 52% participation rate, with more significantly more dealers expected to join in the coming weeks. Retailers have the option to opt out, but many have chosen to stay enrolled, signaling broad industry support for workforce development.