Honeywell to Hold 4th Annual Anso Nylon National C
Dalton, GA, April 8--Honeywell Nylon is announcing its fourth annual "Anso Nylon National Carpet Sale" to be held Sept. 1, 2005, through Oct. 15, 2005.
The event is designed to drive consumer awareness and increase sales during the busiest carpet buying season of the year and has been a sharp business-driving tool for dealers since its introduction in 2001.
Qualified Anso Advantage Account (AAA) dealers are invited to register for this event from May 1- June 17 to receive all the incentives the program offers them, their retail salespeople and their customers. AAA dealers can receive more information and register for the promotion by calling 800-545-ANSO prompt #2 or by visiting www.ansoadvantage.com.
This year’s theme, "Harvest of Color," reflects the warm colors of the season and the increased variety of color selections available to consumers, enticing today’s carpet consumer to consider different and exciting colors for their home décor. In addition, according to the "2005 Anso Nylon Color Forecast," the hot colors for 2005 will mirror the hues traditionally reflected in the fall season, such as warm reds and browns, providing a stronger connection to the sale’s theme and the marketing materials provided to participating dealers.
For this year’s promotion, Honeywell Nylon is again providing a wide array of incentives for participants. A new twist to this year’s retail sweepstakes will allow the winning retail salespeople, one chosen at random from each of Anso nylon’s five U.S. regions, to select their desired cruise destination to either the Caribbean or Alaska.
Participating retail salespeople can also earn a $20 bonus for every qualifying sale of carpet made with Anso nylon.
