Elk Grove Village, IL., August 28, 2006--Formica Flooring has entered into an agreement with All Tile Inc., on distribution throughout the Midwest and parts of the Great Plains.
“All Tile is a very strong name in the business and its distribution network and historically superior logistics are just what we need in launching the Formica Flooring brand,” said Ken Peden, Kronotex USA executive vice president.
All Tile will distribute 38 décors of premium Formica Flooring to specialty retailers in 11 states.
“Formica Flooring is a great brand, not only because consumers have immediate name recognition with it, but because the company behind it is so strong,” said Bob Weiss, All Tile president. “They’ve got amazing domestic and international manufacturing capacity. And they came to the table with a plan to support us as a distributor, and to support our retailers with top-notch marketing tools.”
Formica Flooring combines Formica Corporation’s expert design capabilities with vertically integrated manufacturing. Domestic production in Barnwell, S.C., is backed by the manufacturing power of Kronotex, part of KronoGroup Switzerland, a worldwide laminate flooring manufacturer.
For more: alltile.com