Manchester, NH, October 18, 2005--The Webby Awards, the leading international honor for web sites, recently recognized Flooring America's FlooringKnowledge.com website as Webby Worthy, a distinction made for the first time this year to recognize "sites exhibiting remarkable achievement."
Since its debut in August 2004, the FlooringKnowledge.com website has quickly become a leading resource for the latest flooring information. "We are delighted by the success of this site and the distinction it has received," said Deb Binder, Vice President of Marketing for Flooring America. "We hope that this site continues to help consumers make more informed buying decisions."
In addition to being an unbiased, user-friendly research tool that educates consumers on flooring products and installation, The FlooringKnowledge.com website also provides Flooring America the opportunity to ask key questions of their target audience in a credible, non-invasive setting. Simple online polls make the FlooringKnowledge.com website a mutually beneficial tool for Flooring America and consumers. By learning more about its potential customers, Flooring America is able to better tailor its products and services to consumer needs.
"The Webby Awards honors the outstanding web sites that are setting the standards for the internet," said Tiffany Shlain, creative director and founder of The Webby Awards. "The Webby Worthy selection of Flooring America's website, FlooringKnowledge.com, is a testament to the skill, ingenuity, and vision of its creators."
The 9th Annual Webby Awards received a record number of entries from over 40 countries and all 50 states. Out of the over 4,000 entries submitted, fewer than 20% received this honor and were deemed Webby Worthy.
Hailed as the "online Oscars" by Time Magazine, The Webby Awards are determined by the International Academy of Digital Arts & Sciences, a global organization with a membership that includes musician David Bowie, Virgin Group founder Richard Branson, The Body Shop president Anita Roddick, "Simpsons" creator Matt Groening, Real Networks CEO Rob Glaser, and fashion designer Max Azria.
