Flooring America Hosts Seminar to Maximize Profits
St. Louis, MO, May 17--On July 13-14 in Dallas, TX, Flooring America will host one of their last seminars for 2005.
This exclusive presentation, held at the Harvey Suites, will enlighten select floorcovering retailers on how Flooring America’s programs and services, including a sales professional certification system, can help them build their businesses, maximize profits, and gain a competitive advantage.
During this seminar, retailers will learn about one of Flooring America’s newest initiatives, the Certified Sales Professional Kit. The kit is designed to provide sales managers and professionals with the right tools and knowledge to increase sales and gain more return business. The program presents an in-depth understanding of the brand message, enabling sales professionals to more effectively communicate Flooring America benefits directly to the consumer.
"By educating sales professionals on profitability, productivity, and the Flooring America story, we’re strengthening our identity with our customers," remarked Sally Kelly, Vice President of Communications. "This new program is helping our sales professionals become more confident and knowledgeable about every Flooring America product and service, and in turn, dramatically improving sales skills and producing a better customer service experience."
In addition, Flooring America will detail other programs specifically designed to help retailers reduce operating costs, drive store traffic, and increase their bottom line, including: the National Accounts Program, delivering insurance flooring claim leads directly to members; National Advertising, increasing brand awareness with a new Infomercial and TV program sponsorship; Revelation, a state-of-the-art store operating system that helps member businesses run more efficiently; member support through the Neighborhood Network, and much more.
