FloorExpo Welcomes New Members

Marietta, GA, March 3, 2006--FloorExpo, America’s largest finishing contractor network has welcomed three Home Solutions members and three MultiFamily Solutions members. These companies represent some of the nation’s top flooring contractors and are located in areas targeted for growth. Those joining Home Solutions are: Flooring Associates in Bedford, NH, Coastal Flooring & Design in Denver, CO, and JP Flooring in Cincinnati, OH. “Our Home Solutions members service residential builders in the top 50 single-family markets and install flooring in more than one out of every four single-family homes,” says Kathy Turner, vice president of business development for FloorExpo. “We aim to keep our membership exclusive while building a significant presence in the top 100 markets. By selectively partnering with members like Flooring Associates, Coastal Flooring & Design and JP Flooring, we are quickly—and successfully—reaching our goal of building the best contractor organization in the country.” “A focus on the new homebuyer's experience is the key to differentiating our business in 2006,” says Phil Schrimper, president of JP Flooring. “Home Solution's MarketSuite, including product disclaimer DVDs customized for my builders and HSi, will be implemented immediately as part of our integrated marketing efforts to engage the new homebuyer early in the selection process.” New MultiFamily Solutions members include Floor & Wall Carpet Company in Chicago, IL, Rainbow Custom Floors in Charleston and Myrtle Beach, SC, and R3 Services in Charlotte, NC—a company specializing in floor covering replacement, carpet cleaning, and restoration, and mold remediation. “MultiFamily Solutions members service real estate investment trusts (REITs), apartment owners and property managers,” explains Turner. “The quality of our membership is unequaled and we intend to keep it that way. As we strengthen our presence throughout the country, we do so with companies that are market leaders and of the highest integrity.” “MultiFamily Solutions has an impressive track record,” says Liz Kinsella, president of Floor and Wall Carpet Company. “They have been able to build a network of the nation’s best flooring contractors and service them in ways that are unparalleled. Because of MultiFamily Solutions, our industry is finally getting the representation it deserves.” Henry Ball, president of R3 Services adds, “MultiFamily Solutions’ national marketing programs have created a strong awareness for this group. Affiliating my company with MultiFamily Solutions will only strengthen my brand and create opportunities by networking with leaders in this industry.